Holmes Honda

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Holmes Honda wanted to engage the community through their Facebook Page and create a local buzz. Web Grid devised a photo submission contest that engaged the community and caused a whole lot of fun around the store and some car deals as well.

Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%
Social shares by network
 

Challenge

Drive meaningful user engagement on the dealership's Facebook Page.

Solution

A dynamically innovative photo submission contest featuring owners and their Honda cars and trucks.

Results

We’ve achieved over 500 SEO relevant social signals from the campaign. – (generated by both dynamic retargeting and the prospecting campaign) – produce a Return on Investment (ROI) of 330%.

0.09% CTR

20% less CPA

272% ROI

From The Client

“These guys have built such a strong relationship with our organization that we consider them an extension of our IT department. We always know that excellent service is just a phone call or e-mail away and that we will receive the same level of attention they always provide that makes us feel like we're their top priority.”

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